Job role: Product Manager

Location: Mumbai

Salary: 18-20 LPA

Experience: 8-12 years

Greetings from Spes,

We are a leading recruitment consultancy dedicated to connecting talented individuals with exceptional job opportunities. With our extensive experience and industry expertise of 13 years, we strive to deliver tailored recruitment solutions that meet the unique needs of both candidates and employers.

Key responsibilities:

Marketing and Product Management 

• Analyzing branding positioning, competitors and consumers insight to develop strategic marketing plans for product ranges, contributing to the setting of annual sales targets. Measuring and reporting performance of marketing campaigns to ensure results are on or above set annual budgets.
• Devise innovative growth strategies and tactical programs to support brands’ activities and drive brand awareness and performance for different projects across Malaysia, Singapore and Philippines. This will include planning and leading the execution of events e.g. society congresses, local events, tactical programs etc.
• Contributing to regular business unit’s meeting in a manner that facilitates ideas, results, act fast and building bridges, consistent with our AbbVie culture, that will build AA success.
• Providing on-going report that helps Executive Management team reflect on the AA business. These covers: Key Issues, Opportunities, Competitive Activity, short-term projects and where appropriate progress versus agreed milestones.
• Working with cross functional teams (i.e. legal, compliance, regulatory, medical affairs, AMI, supply chain, procurement and finance team) from ideas generation stage to carrying out programs adhering to compliance and local regulation.
• Selecting, managing and working with external agencies (e.g. medical agencies, event agencies, printing agencies, societies etc.) as part of marketing execution. This may involve the development KPI’s for the agencies which are to include meetings, post event satisfaction, timeliness of deliverables, actuals versus budgets monitoring etc.)
• Working closely with procurement department in vendor selection and creation; adhering to AbbVie’s system & compliance requirements; providing all necessary documentations from quotation to invoicing.
• Overall management of major stand-alone roadshows throughout the year, and regional and international meetings, in consultation with international colleagues when necessary and managing AA speakers/ workshops at various meetings throughout the year
• Supporting company’s Quality Management System, compliance related requirements and internal auditing processes.

Budget Management (including supply & demand plan)

• Managing Annual budget.
• Completing Finance revisions budgets with accurate documentation.
• Ensuring expenditure is accurate against forecast. Ensuring this is a >95% accurate versus quarterly goals set.
• Forecasting inventory accuracy requirements with Sales Manager(s), training department and assisting the logistics team with inventory control to maintain accuracy of products forecasts and requirements.
• Stocks ordering, shipment monitoring & managing short expiry stocks including indent proposal, liaising with distributor in stocks management and other related supply/demand operational issues.

Team Management & Sales Force Execution:

• Coordinating with Sales Manager(s) to create a positive team environment through the demonstration of strong leadership behaviors and AbbVie culture, including communicating deliverables of each product’s portfolios.
• Designing and implementing achievable and strategically aligned goals that support the strategic direction of products and product portfolio. Coordinate with Sales Managers to ensure that marketing plan of each product is communicated to Sales Team.
• Monitor the progress of these goals and provide source data for product line communications by defining product marketing communication objectives.
• Make periodic calls with Sales Team to get firsthand information on trends and conditions in the market/industry and to aid sales teams in their sales efforts.
• Develop cycle priorities, key messages & provide training to sales team on how to use marketing material every month to guide team in execution.
• Play a supportive role in improving sales effectiveness of the team.
• Facilitate development and implementation of a Field force training strategy together with Sales Training Manager.
• Ensure improvement of sales force in both product knowledge and selling skills in conjunction with Sales Force Effectiveness and Training Managers/BE.

Education and Experience

• A Bachelor of Science Degree in Science / Health Sciences; MBA degree preferred.
• Minimum of 5 years’ experience within the pharmaceutical industry or beauty industry and minimum 3 years’ experience in product management function.
• Any regional experience in Product Management / Brand Management in Pharma or beauty industry is desirable.
• Good understanding of hospital environment and prior track record of developing KOL relationships.